A leading Cumbrian PR agency has introduced a specialist training and development division to its portfolio of services to help businesses achieve their growth ambitions.
Integrated PR, communications and digital marketing agency 32West has launched its Training Academy to work with companies wishing to improve performance, strengthen team bonds and expand.
The academy has been created to complement and enhance the agency’s existing range of marketing and communications services and will provide organisations with access to bespoke practical training, consultancy and business improvement support across six key areas.
The training programmes are:
- Social media;
- PR & crisis communications;
- Improving sales lead conversion;
- Project management;
- Leading through change;
- Teamwork and working better collaboratively.
Frank Stretton, a Director at 32West, said: “The launch of the 32West Training Academy reflects our belief that many businesses require more than just effective marketing and communications strategies to achieve their growth objectives.
“By developing skills, refining processes and improving collaboration, organisations can unlock greater value from their marketing activity while creating stronger foundations for long-term expansion.
“The training programmes will be carefully crafted to address common challenges faced by growing organisations, and the sessions will be tailored to meet the requirements of the business we’re working with to ensure we are addressing real life challenges.”
Having identified skills gaps, process issues and development priorities, a bespoke training session will be delivered.
These sessions will ensure that learning is directly connected to day-to-day operations and produces measurable outcomes.
All programmes will be delivered by experienced trainers, consultants and industry specialists.
Frank said: “We are increasingly seeing organisations looking for joined-up solutions that combine marketing, communications, leadership, sales and operational development. By bringing these services together, we can offer a more rounded package that helps businesses develop their people, improve their processes and achieve stronger results.”
32West is an integrated PR, marketing and communications agency which works with businesses and organisations across a wide range of industries, operating throughout the North of England and South of Scotland. The company has a team of 15 employees who are specialists in their field across its service areas.
More details about the 32West Training Academy are available at www.32west.co.uk or by contacting info@32west.co.uk.
