A Cumbrian creative communications firm attended the prestigious Brit Awards this week, which is dubbed the crem de la crem of the British music industry.
The 2022 Brit Awards, presented by the British Phonographic Industry (BPI), took place on 8 February 2022 to recognise the best in British and international music. The ceremony took place at The O2 Arena in London and was hosted by comedian Mo Gilligan.
Styled by celebrity creative Oliva Hoole, 18-year-old Cumbrian entrepreneur Oliver Hodgson said it was ‘phenomenal’ to be there. He said: “What an experience it was being surrounded by such fantastic and esteemed people. The Brit Awards was an eye-opener to how much stellar talent Britain can claim.
“I’ve watched the Brits on TV for years and to be there celebrating in person was phenomenal, it was great to host some of our clients too. Thanks to the BPI for putting on such a fantastic show, it was truly spectacular.”
Broadcasted live on ITV, Adele, Ed Sheeran, and Liam Gallagher led the live performances, with Anne Marie + KSI, Dave, Sam Fender, Holly Humberstone and Little Simz also performing.
Adele was the star of the show as she took home three awards for Song of the Year, Artist of the Year and Album of the Year.
Oliver who is the MD of Whitehaven based marketing and PR firm Platinum Live said he is excited to further their offering in the entertainment and music industry, he added: “We’ve represented several key Northwest personalities including SAS: Who Dares Win’s Tyler Clark, media personality Fell Foodie and charity champion, Gary McKee. Working with personalities and promoting their initiatives, work and passion is enjoyable and very rewarding.
“I’ve always been passionate about the entertainment and music industries, and so as we look to attract more clients and grow our offering in this space it’s imperative, we are visible. I look forward to bolstering our offering and expertise in these industries as well as continuing to serve our cross-sector clients.”
